The client was spending money on advertising but receiving low-quality traffic and an inconsistent number of leads.
Google Ads Lead Generation Campaign Capturing Customers When They Are Ready to Buy
{ 01 } Overview
A search-focused Google Ads campaign built to reach high-intent customers, increase qualified website traffic, and generate more business opportunities.
- +68% Qualified Leads
- -31% Cost Per Lead
- +44% Conversion Rate
02 The Challenge
03 The Solution
I structured keyword-focused search campaigns, optimized ad copy, improved targeting, configured conversion tracking, added negative keywords, and continuously optimized campaign performance.
A search-focused Google Ads campaign built to reach high-intent customers, increase qualified website traffic, and generate more business opportunities.
The campaigns became much more focused, and we started receiving more relevant leads instead of just traffic.
Michael Thompson
Business Owner
